A premium pet food brand with nationwide Walmart distribution used creator content and a receipt-verified rebate to capture 11,831 pet-parent emails and generate 1,516 verified purchases, Crafted's largest verified-purchase total to date.

Brands need Walmart video for in-store awareness, ad creative, and Walmart Connect placements, and almost nobody has enough of it. Here is how a curated, retail-native creator network produces it at volume.

Most rebate and cashback apps ask shoppers to download, sign up, and submit a receipt, and lose people at every step. A no-app rebate flow keeps the whole interaction in the moment of intent, drives more verified purchases, and hands the first-party data back to the brand.

The back-to-school shopper and the creator who sells to her are often the same mom with a phone. Here's why nano and micro creators drive real retail sales this season.

Back-to-school is a big-basket, few-trips season concentrated at a handful of retailers. Here's how to get on the list before it's written and win a bigger share of the cart.

A cash-back rebate gives deal-focused back-to-school shoppers a reason to try you, and the receipt proves the sale while handing you first-party data. Here's how to structure it.

Back-to-school shopping is creeping into June, and the driver is deals. Budget-strained shoppers now pounce on a sale the moment they see one. Here's what the shift means for CPG brands and how to show up first.

Landing the retailer is the easy part. Only about 15% of new CPG products survive two years. Here's how to drive trial, prove velocity, and keep your shelf space after launch.